The new .ASIA Top Level Domain Landrush stage has now commenced. The landrush stage is still not “open registration” if you choose to register a .asia domain name during the landrush stage you will need to wait until March 12 2008 to secure it.

During the landrush stage anyone else can register the same domain as you. As I understand it if more then 1 person registers the same domain during the Landrush period an auction process will begin. The highest bidder by March 12 2008 will secure the name.

I have personally got dozens of domain names on pre-registration. Most are travel related.
While the success of .eu the eurpoean regional extension is pretty unkown to me, I dont consider it to be great.

Many are predicting the same status for .asia

I think the .asia travel names will be an exception. Asian travel is booming with the opening of China and India. It’s a fact the Accor Hotels and many other big Australian hotel brands such as Rendezvous Hotels are basing their future growth on the asia region.