I was recently reviewing the Roamfree affiliate FAQ and noticied some possibly suspect wording regarding affilliate cookies. “Cookies are enabled for a 14 day period on both white label links and affiliate links that go to roamfree.com. Commissions are granted for white labels and affiliates on the last site that the consumer searched.” Now does last site mean your website or the last property the consumer went to through a deep link?

I sent an email to Roamfree and asked for clarification, while Roamfree has certainly had it’s share of technical issues it’s support team is always very helpful.

Scenario 1:

• A visitor clicks my link and checks rates at Hotel A. They leave both my website and roamfree.
• The next day they return to Roamfree directly and they book Landmark Resort instead.

Will the booking be credited to the affiliate? The booking goes to the Affiliate

Scenario 2:

• On my website I sell several hotels in Mooloolaba.
• The visitor clicks my affiliate link and checks rates at Hotel A at Roamfree in a new window.
• The visitor closes Roamfree and continues to browse my website.
• They click on another link to check rates at Hotel B.
• They leave both sites and return the next day to Roamfree directly. They decide to book Hotel B.

Will the booking be credited to the affiliate? The booking goes to the Affiliate

Scenario 3:

• A visitor clicks a regional affiliate link from my website that displays all hotels in Mooloolaba.
• They leave both sites and return the next day to Roamfree directly.
• They book any hotel in Mooloolaba.

Will the booking be credited to the affiliate? The booking goes to the Affiliate

Roamfree further stated:

“It is my understanding that no matter what page a consumer goes on through an Affiliate link if anything is booked anywhere after that on Roamfree within the cookie period the Affiliate will be attributed the booking.”